SecurID, the trusted identity platform and an RSA business, today announced a key addition to its leadership team, appointing Laura Marx as Chief Marketing Officer.

Laura brings more than 15 years of global go-to-market, alliance marketing and product marketing experience to the role. As Chief Marketing Officer, Laura will be responsible for elevating the SecurID brand, setting and executing marketing strategies, driving growth and communicating SecurID’s unique value.

Laura’s appointment follows the recent hiring of Chief Financial Officer Craig Nickerson, Chief Product Officer Jim Taylor and President and Chief Business Officer Greg Nelson. These hires will continue to advance SecurID’s progress in becoming an independent, high-growth SaaS business, following the spin-out of RSA from Dell Technologies.

“As businesses continue to future-proof their cybersecurity postures, prepare for a permanent hybrid workforce and develop zero trust strategies, they need trusted partners to help them throughout their journeys. I’m delighted to have world-class talent like Laura Marx join our leadership team and help us strengthen our customer relationships, articulate SecurID’s unique value and accelerate our growth strategy,” said RSA CEO Rohit Ghai.