Escalent Financial Services Team Wins Future Forward Award from The Advertising Research Foundation
2021 ARF Great Mind Awards honors Escalent team for industry-leading methods and insights
Escalent is honored to share the recognition of Chad King, Heather Mitchell, Rebecca Bretz, Kat Waller, Angela Burns, Breanne Armstrong and Hasan Elsadig as winners of the 2021 ARF (Advertising Research Foundation) Great Mind Awards Future Forward Award. ARF recognized this team for its groundbreaking study, executed with Merrill, which systematically uncovered and measured gender bias in investing relationships.
“We are so proud of this team’s achievement,” said Melissa Sauter, CEO of Escalent. “They used deep industry expertise to build a truly innovative research study, and their approach pushed the boundaries of research techniques and uncovered incredibly valuable insights for our client and the financial services industry.”