EnterWorks will be joined by Niantic Labs (creators of Pokémon GO) and Coresight Research in Exploring How Augmented Reality and Personalization Come Together for Robust Retail Experiences

EnterWorks, a leading provider of Master Data Management (MDM) and Product Information Management (PIM) solutions as part of its Multi-Domain Experience Management (MxM) platform, will highlight with panel members the facets of technology, from augmented reality to AI, that converge to enable more robust consumer experiences – ones that are key to growth for retailers and consumer brands. The panel presentation and discussion is being held at NRF® 2020: Retail’s Big Show on Monday, January 13 at 1:30pm–2:00pm in Exhibitor Big Ideas Stage 5, Expo Level 3. EnterWorks will also be exhibiting at Booth #3496 where EnterWorks leaders will present its leading MxM solution, comprised of MDM, PIM and DAM solutions, from the perspective of driving demand-side lift, including leveraging other advanced technologies.